London Fashion Week

LCW went to London Fashion Week on Tuesday. It had a new venue of Somerset house , this and the fact it was celebrating it's 25th anniversary mean't that the atmosphere was at an all time high. We spent a lot of time just observing the comings and goings of the main courtyard(not strictly work but we were waiting for a meeting)and decided that there are various tribes that these fashionistas fell into. The avant garde fashionistas; we couldn't get close up enough to their badges to see their provenance! But these peeps wear the outlandish and crazy outfits. Examples include dresses from pipe-cleaners and suits with tutu's over the top, and thats just the men. None of these outfits will hit a catwalk anytime soon. 

 Most of the serious buyers that where there to do business wore shift dresses, jackets with big shoulders and black tights. Models were flashing their end of summer tans in biker boots and denim cut-offs. They looked seriously stunning! 

 Then there's a lot of young girls, interns, assistants and boutique owners daughters that wear at least 3 trends at once e.g over the knee stockings, platform sandals and shoulder pads plus bright make-up and a Chanel bag. You got to give it to them they can carry it off. Pretty much everyone has a Miu Miu or Chanel bag and incredible heels, though this created some difficultly walking across the cobbles. Not us, we were pre-warned by all the moaning on Twitter and wore flats! Which is just great when you get off the tube with a model and walk next to a her feeling like a short, round person!

Have made a note to self ; Must have big shiny black designer bag for next year!

Not all glamour

There is a lot going on in the world of fashion lately. New York Fashion Week, Fashion's Night out, the launch of Fashionair. You would be forgiven for thinking its a world of glamour and excitement, and for some lucky ones I'm sure it is. However here at LCW its been a bit different, a lot of last week was spent looking at designer goodies to bring to you. Unfortunately it was in a warehouse not very glamourous! and I don't think the boss is up to sending us to NYC just yet. Looking ahead we are off to London Fashion Week next week to chat up a couple of brands we have our eye on, that we want to bring your way!

Do expensive cheaply

Was at a LCW meeting in sunny London yesterday and afterwards went for wander round Oxford Str. I love the British high street but blimey, there's not much out there. You could take the fascias off the front and you wouldn't be able to tell them apart. They have all embraced the eighties trend and maybe its a bit too much. There wasn't much that appealed to a thirty something wannabe fashionista. Zara was better but I find their sizing a bit mean. I also found myself becoming quite tight when high street prices are £80 and the quality pretty poor. Thats when I decided once and for all I am not buying cheap poor quality clothes, its decent stuff all the way and that may mean more shopping at outlets and sample sales. All in the name of research!

P.s To prove my point snapped up this Farhi number when I got in the studio today. Hurry up only one left now.

Recessionista, Baby!

Big night out is only 3 sleeps away, and I have given in. I thought I was content and maybe smug at wearing a dress I already own. I may have mentioned something like 'I love all my pieces and want to wear them again and again'. Well, the gloves are off! Best Friend N02 has taken delivery of this little number from designer e-tailer My Wardrobe. Best Friend N03 is having a micro breakdown and bought approx 7 seven dresses , any one a possibility. Now I'm getting that urge to dress myself in something new, glitzy, tight and expensive. The last bit is clearly a no go and I'm on a mission to find a stunner on a budget, and so far no luck. It's never going to happen when you have a picture in your head. Its midnight blue(or black) strapless, tulip skirt, short and comes in at under £70. If you see it let me know! And don't tell me that because I work in a fashion company there's lots to choose from. I was considering the Erokritos silver skirt, but it won't do up and the Joseph number is a bit too pretty. The search must go on .....

Welcome

Hello, and welcome to our new blog 'off the rails'. Written by a member of the last chance team it will hopefully be a funny and sometimes cynical tale of a small fashion company in the sticks trying to make it big. Enjoy x